It gets earlier every year, I don't ever remember a candidate in the spring primary doing a media buy before the calendar flipped.
Not a bad idea because just about nobody in the district know the names of the Republican challengers to Congressman Chris Carney. He should take it further if the cash flow allows and go on TV for a week before Christmas with some positive bio ads to build name recognition. Other than a few hundred of us political junkies who read blogs like this one most people in the Pennsylvania 10th Congressional district have no idea who Chris Hackett or any of the other GOP candidates are. There is probably a good chunk of people in the 10th who don't even know the name of their Congressman.
Here are the 2 radio spots from Chris Hackett via GrassrootsPA. I'm still fumbling with posting audio:
Hackett Respect (mp3)
Hackett Spending (mp3)
13 minutes ago